Do unto others as you'd like to be done by. But if they screw you, screw them back.

The secret of success in advertising is to care passionately but ultimately not give a shit.

Before publishing any significant note, publication, deck, or making any big decision, sleep on it. If you're ever told 'I have to have your answer now' ignore it.

Always empty the dishwasher before you go to bed - even if that is 3 am.

Seek to understand before you seek to be understood.

You have two choices in life, to sit in the trench and wait for the enemy to come to kill you; or go climb out over the top and come out shooting.

Don’t just say you don’t do bad things - don’t do them.

The human mind is like a parachute. It works much better when it's open.

Design a life.

You miss 100% of the shots you never take.

Be nice to everyone on your way up, for you never know who you will meet on the way down.

There are three constants in life...change, choice and principles.

Make things as simple as they need to be, and no simpler.

Aways keep a book of potentially good ideas. News clippings, movie scenes, songs, art, whatever really.

We can't solve problems by using the same kind of thinking we used when we created them.

Don't just stand there. Do something.

Good looks opens doors. Good hair blows them off the hinges.

When creating a brand you only need the answers to 3 questions. 1. What is the problem? 2. What is the solution? 3. Why can only they do it?

You are the only person in your own personal pity party, so the sooner you get out of it and get on with it, the better.

If there is doubt, there is no doubt.

Today you are You, that is truer than true. There is no one alive who is Youer than You.

People won't remember what you said, they won't remember what you did, but they'll never forget how you made them feel.

You can’t bin a bus.

Don’t believe everything you think.

Many of life's failures are people who did not realize how close they were to success when they gave up.

It's ok to disagree, but there is no need to be disagreeable about it.

If you are not able to follow, then you won’t be able to lead.

The skill of sculpting is you just chip away everything that isn't David.

To thine own self be true.

Be kind whenever possible. It is always possible. And be kinder than is necessary.

The single biggest problem with communication is the illusion that it has taken place.

It's not the situation that you find yourself in that matters, it's how you react to the situation that you find yourself in that matters.

Always face the sun so your shadows will be behind you.

Do as you would be done by.

Don't just write it, say it.

When you come to a roadblock, take a detour.

Always get into a sports car bottom first (so as not to flash your pants in a skirt).

Leadership is about empathy - having the ability to relate and connect with people for the purpose of inspiring and empowering them.

I've lived through some terrible things in my life, some of which actually happened.

Take worries off your bosses desk.

If you follow conventional wisdom, all you'll ever be is conventional.

Be decent to people.

"I am a rebel." Answer written to the question describe yourself in 3 words.

Never stop reading and always have something to read with you, especially when you travel.

Lord, protect me from my friends; I can take care of my enemies.

All generalistions are bad.

Measure twice, cut once.

Listen to learn. Learn to listen.

Speak Up. Speak up to inspire others. Speak up to challenge and change. Speak up to celebrate and praise.

The most difficult thing is the decision to act, the rest is merely tenacity.

Look for the miracle in everything.

Welcome to the board. The place where shit flows upwards.

Just remember everyone is an expert at their own job, and marketing.

The more you do, the more you do.

Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes ... the ones who see things differently -- they're not fond of rules, & they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them, but the only thing you can't do is ignore them because they change things.They push the human race forward, & while some may see them as the crazy ones, we see genius, because the people who are crazy enough to think that they can change the world, are the ones who do.

Never stop learning.

It’s amazing what can be achieved when you don’t care who gets the credit.

Remember that however bad things get they usually turn into a funny story later.

How you are to others on the way up is how they will be to you when you plateau, stall or fall. And you will.

It’s not what you say that counts, it’s what they hear that matters.

Whatever is unconscious to you, happens upon you as fate.

Write at least one book in your lifetime.

There are those that think with their left brain. The rest are right.

Spend time preparing before meeting lawyers. They charge by the hour.

Near enough is not good enough.

Don’t be mean giving credit. There’s plenty of glory for everybody in success.

If you want things to change, you have to change things.

Let them imagine what they want to imagine.

Always look at both sides before you judge.

When driving, always treat everyone else on the road as an idiot. Whether walking, on bikes, motorbikes, or in cars always assume those near you will do something amazingly stupid.

I've failed over and over and over again in my life and that is why I succeed.

When people advise you that things can’t get any worse, beware, they nearly always do!

If you can’t be kind be quiet.

What matters is what matters to the people that matter.

Seek forgiveness, not permission.

Be nothing but yourself.

Do real stuff that real people really value first (and second and third ..), worry about everything else last.

Always be true to yourself.

Smile first, even if you plan to criticise someone.

There are those that can. The rest are can'ts.

Great minds like a think.

Always be prepared to apologise when you’re wrong.

If it doesn't kill you, or get you arrested, just do it.

There are those that write the rules. Those that follow the rules. And those that bend the rules.

Reach for the stars but keep your feet on the ground. 

Make your life you life’s work.

Never move jobs only for the money.

3 rules of management. 1) Fire the arseholes. 2) Get out of the way. 3) Make everything a learning experience.

Good things happen to good people.

Work hard and be nice.

You can't polish a turd...but you can roll it in glitter.

When we are no longer able to change a situation, we are challenged to change ourselves.

Turn that doubting, critical voice into a supportive one.

Don't take "No" from someone who can't say "Yes".

Sign your letters in blue pen, so people know it is you and not a photocopy

Avoid buying the best of what you are offered, but instead work out what you need and go find it.

Price is the first indicator of quality.

Anyone who stops learning is old, whether at twenty or eighty. Anyone who keeps learning stays young. The greatest thing in life is to keep your mind young.

Less is more.

The phone will never ring unless you make the first call.

Nobody knows anything.

There is no such thing as a bad idea - only an inappropriate one.

Ask yourself what gets you out of bed in the morning?

All you need to be is just a little bit better than you were yesterday…now you can manage that more than an Oscar or an Olympic medal.